Kickstarting production for a growing fintech brand

Vartana is an expanding fintech organization. Teaming up with Frontmatter enabled them to swiftly explore diverse visual approaches for digital ads, in-product animations, and a fresh illustration style harmonizing with their brand identity.

Custom Graphics

Motion Design

Display Ads

“After evaluating several agencies and in-house designers, we decided to partner with Frontmatter. We shared our brand book with Frontmatter, and the team got started creating a wide variety of external ads and helped us hone in on an animation style that fits our core needs.”

Blaine Bassett,
‍Head of Product Marketing, Vartana

Revamping visuals for a new look with Frontmatter

Vartana needed support with creating marketing collateral and upleveling visual design components across their brand to better suit their audience, while maintaining modernity in their visual expression.

Partnering with Frontmatter allowed Vartana to rapidly experiment with multiple visual styles for their digital ads, in-product animations and a new illustration style that complemented Vartana’s visual identity.